Positioning & Impact

Kristi Kendall continues to be recognized as a leading voice in rethinking how media can be used to reduce polarization and restore human connection. The impact of Undivide Us is seen not only in its wide reach, but also in the emotional, political, and cultural conversations it opens in each community it touches.
Her work demonstrates that high-stakes conversations can happen when dignity and listening are prioritized over winning debates.

UNDIVIDE US

Undivide Us is a bold, timely documentary by award-winning director Kristi Kendall. It addresses America’s growing polarization and the urgent need to restore civil discourse. This film served a proof of concept that people across political, racial, and ideological lines can come together to talk, listen, and heal.

Through a mix of grassroots screenings, global connections, academic partnerships, and national press, Undivide Us has become more than a film that is sparking a civic movement.

Campaign Included

  • Screenings & Community Engagement

  • Public Media Partnerships

  • Festival Recognition

  • Earned Media Highlights

  • Broadcast Appearances

Goals of the Campaign

Spark national and international dialogue about civil discourse.

Position Undivide Us as a tool for classrooms, communities, and civic groups.

Highlight the power of nonpartisan storytelling to unify divided audiences.

Expand visibility through targeted media coverage and public speaking platforms.

Milestone Moments

National & Regional Media Coverage

Kristi earned attention across major media outlets, reinforcing her leadership as a storyteller for democratic values:

  • C-SPAN: Highlighting moderator Ben Klutsey and the film’s format

  • The Hill: Op-eds framing the urgency of the message in an election year

  • Sky-Hi News: Featured coverage of the PBS partnership

  • Vail Daily: First-person audience reactions

  • Post Independent: Civic group screenings and their impact

  • Colorado College, The Diamondback, The Louisville Cardinal: Academic screenings with post-discussion forums

Public Television Partnership with PBS

Rocky Mountain PBS invited Kristi to join its Above the Noise initiative. This led to:

Widespread community screenings across Colorado

Integration into local newsroom initiatives and school dialogue sessions

Public engagement that tied the film to real-time news and civic education

Global Screenings via Atlas Network

After attending an Atlas Network convening in NYC, Kristi met the team from Impact Citi Zambia. Within weeks, Undivide Us was screened twice in Lusaka, Zambia, where audiences—many unfamiliar with U.S. civic dialogue - connected deeply with the message. These screenings proved the film’s relevance across borders, especially in societies exploring democratic discourse.

International Partner Screenings

Impact Citi Zambia screenings hosted in December 2023 and February 2024, after connecting through Atlas Network (NYC, Nov 2023).

Statewide Community Screenings

Rocky Mountain PBS selected Undivide Us for their “Above the Noise” initiative and facilitated dozens of screenings across Colorado - expanding reach through community engagement.

Earned Media Features

Coverage and amplification across outlets including The Hill, C-SPAN, local TV, and regional press tied to screenings and dialogue-driven programming.

Watch The UNDIVIDE US Trailer Below

What To Do Next?